Boomer Business and Beyond, Inc. partners with other experts in the area of healthcare marketing and in targeting the 50+ segment in order to provide the highest level of comprehensive services. These added resources allow clients to work with one point of contact to receive all their business and marketing needs -- from the earliest stages of determining a product or business viability in the market to developing and executing a full-blown marketing and communications plan -- with everything in between.

Robin spearheads the strategic development and project management on all assigned projects. Unlike traditional advertising agencies where the senior manager is only involved at high levels, Robin remains involved in every aspect of the project. Robin’s breadth of experience has provided her with a strong network of talent. The appropriate partners are selected to complete the deliverables that are required for project completion that are outside of Robin’s skill set, such as creative development, web design, quantitative survey execution, and production management and/or execution.
The partner services provided through Boomer Business & Beyond, Inc. include any and all of the following as needed:

Boomer Business & Beyond, Inc. can recommend freelance talent to complete the work, or ad agency partners with whom Robin has strategic alliances, depending on a client’s preferences. Currently, Robin is aligned with G2 Direct & Digital in Los Angeles and Seismicom, Inc. in San Francisco. Based on the client’s needs and preferences, a thorough understanding of the assignment and the best solution for completion, the appropriate freelance talent or agency partner will be presented. Both agency partners recommended provide full-service capabilities in all media along with having extensive experience in the health care industry.
Below lists some of the strategic partnerships of Boomer Business and Beyond, Inc.

Seismicom, Inc. - Headquartered in San Francisco with offices in New York and Atlanta, Seismicom is a premiere channel marketing agency. Seismicom brings to healthcare their core competency in traditional sales promotion moving decision makers to purchase using the same strategies that have been effective across all industries.

adVance Analytics — Aaron Vance led the development of predictive models and customer and prospect profiling projects while Director of Database Development at Age Wave Impact for over four years. Following Age Wave, Aaron has continued to work on the development of sophisticated targeting and analytical tools within the 50+ segment, including spearheading the development of Grey Direct West’s Lifestage/Lifestyle TM model. Aaron had provided analytical work for clients such as Blue Cross Blue Shield, Pfizer, Zimmer Spine and Bank of America. His work includes the application of his strong statistical academic background to business through regression modeling, CHAID and lifestage segmentation, and other database and analytical work for many Fortune 500 companies that target the 50+ segment.

PR Healthcare — a no-frills, high-results health care PR and communications firm. Offering expertise to both small start-up companies with no name recognition, to large industry and pharmaceutical companies seeking help after high-budget PR campaigns fail, PR Healthcare excels in successful media placements for one simple reason: its gives reporters news they can use. Additional capabilities in corporate communications and marketing. Sample client list includes: National Library of Medicine/NIH, Pfizer, NDCHealth, ECHO Health, Inc., Gateway EDI, Discoveryhealth.com, among others. For more information: www.prhealthcare.com